Best off-page SEO Trends and Techniques

SEO┬ástands for Search Engine Optimization. This is where you construct your web pages and implement definite techniques to help you rank as high as possible on search engine result pages (SERPs). The higher your pages can rank on Google/Bing/Yahoo/ etc. results pages, the more traffic your site is likely to get. On the other side, […]

How does pay per click advertising works?

PPC Pay-per-click is an online advertising function where, like it sounds, you pay every time someone clicks on one of your ads. PPC is a paid alternative you can use to drive more traffic to your site, versus relying only on organic traffic. Many different sites use a PPC advertising including Facebook, Twitter, LinkedIn, Bing, […]

Trends and Opportunities in Digital Marketing For 2017

2016 was a marvelous year for digital marketing. After gaining a lot of popularity with companies creating online presence and promoting the products and services via several social media channels, it is believed that the online world is going to expand further. There are more media options than ever, new channels and formats playing a […]